2 min. reading

Microsoft Reverts to Older DALL-E Version After Quality Issues

Microsoft has announced the suspension of the latest DALL-E 3 PR16 model in their Bing Image Creator and Copilot services. This decision comes following a wave of criticism from users who reported significant degradation in the quality of generated images, causing particular concerns for e-commerce businesses.

This article was translated for you by artificial intelligence
Microsoft Reverts to Older DALL-E Version After Quality Issues
Source: Depositphotos

Users complained primarily about unrealistic human figure rendering and an overall “plastic” appearance of generated images. The PR16 model also struggled with mimicking artistic styles, and when creating graphic elements like logos or banners, it produced blurry text.

This has affected e-commerce business who rely on AI-generated product images and marketing materials for their stores.

Ironically, the new PR16 version was supposed to bring twice the generation speed and higher quality outputs, according to Microsoft’s original statements. However, reality proved otherwise—besides deteriorated quality, there was also an increase in keyword censorship, including those related to anime creation and certain product categories.

Jordi Ribas, Corporate Vice President and Head of Search at Microsoft, confirmed that the company has begun the process of reverting to the previous PR13 version.

“We’ve been able to repro some of the issues reported and plan to revert to PR13 until we can fix them. All Pro users and about 25% of the requests using boosts are now on PR13. The deployment process is very slow unfortunately. It started over a week ago and will take 2-3 more weeks to get to 100%. I’ll keep you posted. ,” Ribas stated.

This gradual rollout means e-commerce businesses might need to temporarily invest in alternative image generation solutions services to maintain their visual marketing standards.

OpenAI, the company behind DALL-E 3, has not yet commented on the situation. It’s unclear whether the problems were caused by the model itself or Microsoft’s implementation, but experts lean towards believing it’s more likely an issue with the PR16 model itself.

Share article
Similar articles
What are Omnichannel Marketing Trends in 2025?
2 min. reading

What are Omnichannel Marketing Trends in 2025?

In 2025, online retailers face an unprecedented challenge: consumer attention is fragmented across countless applications, platforms and devices. Recent studies show a dramatic shift in consumer behavior—linear television viewership has dropped below 50% of total screen time.

Read article
Trump Threatens the EU With New Tariffs
2 min. reading

Trump Threatens the EU With New Tariffs

According to Reuters, U.S. President Donald Trump described EU trade practices as “very, very bad” for the United States and announced plans to impose new tariffs on the EU on January 21. A potentially major change in US-EU trade could result from Trump’s declaration at the White House that tariffs are “the only way” to achieve […]

Read article
Why Only 26% Rate Digital Experiences as Excellent and How to Improve
3 min. reading

Why Only 26% Rate Digital Experiences as Excellent and How to Improve

Only 26% of customers rate digital experiences as excellent. What can be done? Last year saw a surge in news about unified data and generative AI, both having the potential to transform customer experience. Why does personalisation often fail? And what sets market leaders apart from other companies? The Adobe Digital Trends 2024 report focused […]

Read article
Bridge Now

Latest news right NOW

10+ unread

10+