Ad blocking

Ad blocking is software that blocks ads in your browser. It can be installed as a browser extension. It can detect and block advertisements as you browse websites. For example, it can block banner ads or pop-ups, or various animations or videos. One of the most popular software is AdBlock Plus, which can be installed on various browsers.

This article was translated for you by artificial intelligence

Ad blockers use various techniques to identify and block ads, including DNS filtering, JavaScript manipulation, and content filtering.

Key terms:

Adware: Software that displays advertisements on a user’s device.
Pop-up blocker: A software tool that prevents unwanted pop-up windows from appearing.
Malware: Malicious software that can harm a user’s device.
Content filtering: A technique used by ad blockers to identify and block specific content, such as ads.

Example: A user wants to avoid being tracked by advertisers and wants to block ads from loading on their favorite website. They install an ad blocker on their browser, which filters out the ads and allows them to view the website without interruptions.

Meta AI is Rolling Out in Europe

The tech giant Meta revealed this week that its conversational AI tool will be deployed across 41 European countries, including those in the European Union, as well as 21 overseas territories – marking their largest global expansion of Meta AI to date.

Katarína Šimčíková
Project manager, Ecommerce Bridge EU

Read article

Balkan Ecommerce Summit: Global Leaders Gather in Sofia, April 2025

yesterday

3 min. reading

Balkan Ecommerce Summit: Global Leaders Gather in Sofia, April 2025

The Balkan Ecommerce Summit 2025, one of the region’s premier digital commerce events, will transform Sofia into the e-commerce hub for the entire Balkan region on April 29-30, 2025, at Arena Sofia. This landmark event will bring together over 4,000 attendees from more than 20 countries, including the United States and India.

Katarína Šimčíková
Project manager, Ecommerce Bridge EU

Read article

Meta Officially Replaces Fact-checking with Community Notes System

yesterday

3 min. reading

Meta Officially Replaces Fact-checking with Community Notes System

Starting this week, Meta is fundamentally changing how information is verified on Facebook, Instagram, and Threads. Instead of collaborating with independent fact-checkers, they’re introducing Community Notes, a crowdsourcing-based mechanism. This change is controversial, but Meta presents it as a way to reduce bias. For brands, this means a new reality—content won’t lose reach, but it […]

Veronika Slezáková
Editor in Chief @ Ecommerce Bridge, Ecommerce Bridge

Read article