1 min. reading

What is CPC?

CPC – cost per click – is a part of internet marketing and refers to how much an advertiser pays a publisher for a click on their advertisement. This term is closely related to PPC or Pay per Click.

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CPC – cost per click – is a part of internet marketing and refers to how much an advertiser pays a publisher for a click on their advertisement. This term is closely related to PPC or Pay per Click. While CPC is the cost per click itself, PPC is the operating system for this type of advertising.

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